Harry Henry

Name
Harry Henry
Birth and death
1916 - 2008
Occupations
Profession details
Market Researcher
Related place
Author
Alistair Grant

Harry Henry (1916-2008) market researcher, regarded as the father of the market research industry in Britain, he launched Marplan Ltd, which became one of Britain's leading market research agencies, and developed the methodology 'motivation research'. He was also a visiting professor of marketing at the University of Bradford and Cranfield Institute of Technology.

  • Top
  • Privacy and cookies